Original Scientific Paper

Creating a Brand on the Identity of a Sports Club: Preliminary Report Creating a Brand on the Identity of a Sports Club

Nenad Bulovic¹, Neven Seric¹

¹University of Split, Faculty of Economics, Business and Tourism, Split, Croatia

Sport Mont 2021, 19( 2), 65-68

DOI: 10.26773/smj.210611

Abstract | Article (PDF – 91KB) | References